On Monday May 15, at 6:30 Daniel Goldmark will present “ANTHOLOGIZING ROCK AND ROLL: RHINO RECORDS AND THE REPACKAGING OF ROCK HISTORY” as part of the AMS and Rock Hall Lecture Series.
During their 23 years as an independent record label, Rhino Records helped to define an approach to selling music that became standard practice in the music business.
WHEN: Monday, May 15, 2017 – 7:00pm (Doors 6:30pm)
WHERE: Rock and Roll Hall of Fame’s Library and Archives, 2809 Woodland Ave, Cleveland OH
THIS EVENT IS FREE AND RESERVATIONS ARE NOT REQUIRED.
ABOUT THE TALK:
During their twenty-three year existence as an independent record label, Rhino Records helped to define an approach to selling music that became standard practice in the music business: the repackaging of preexisting songs into novel and often history-defying formats such as artist compilations, historical reissues, and especially the deluxe boxed set.
In this talk I look at Rhino’s place as the preeminent reissue label in the record industry, evidenced by the clear influence they had on how other major labels conceived and packaged their own music. Rhino originally focused on novelty artists, but became known for their retrospective anthologies and boxed sets. Through a series of distribution deals with Capitol, Roulette, and finally Atlantic Records, Rhino solidified their position as industry leader for reissues by combining thoughtful and wide-ranging track lists with a humorous and often irreverent take on music and pop culture.
In the process of creating unique boxed sets popular with both consumers and critics, Rhino also contributed to the burgeoning crystallization of the rock history canon. Informed in part by my own experience as an editor and compilation producer at Rhino in the late 1990s, I will show that Rhino excelled in giving music fans collections of familiar hits in engaging formats along with genre-bending compilations, while also giving the music industry more and more reasons to revisit their back catalogs for lost or forgotten tracks to remaster and rerelease.
ABOUT THE SPEAKER:
Daniel Goldmark is Professor of Music and Director of the Center for Popular Music Studies at Case Western Reserve University in Cleveland. He is the author and/or editor of books on animation, film, and music, including Tunes for ‘Toons: Music and the Hollywood Cartoon (California, 2005).
The Rock Hall’s Library & Archives is located at 2809 Woodland Avenue in Cleveland, Ohio. The facility is at the corner of Woodland Avenue and East 30th Street, in a shared building with the Tommy LiPuma Center for Creative Arts of Tri-C. This is approximately two miles southeast of the Museum.
Free parking will be available in Lots 5 and 6 of the parking garage. Metered parking spaces are also available on the street in front of the building or around the block. Signage will be posted directing visitors to the event.